Today our very own Melissa Hoebbel, Communications and Events Manager, is in NYC to meet with folks at the Dental Trade Alliance and other organizations that are part of the Partnership for Healthy Mouths, Healthy Lives coalition. OHA serves on the Executive Committee of the coalition and will be working closely with other partners in the coming years to produce an Ad Council advertising campaign to raise awareness of the importance of oral health for all Americans.
"Hmm...the Ad Council--I've heard of that before." Yes you have! Probably because you've been exposed to some of the Ad Council's most successful public initiatives, including Smoky the Bear and sayings like "Take a Bite out of Crime" and "Friends Don't Let Friends Drive Drunk."
We're happy to be involved in an effort that will bring to light the importance of oral health for all of us!
Our next staff trip to NYC will be later this week, when Director of Development Brad McLaughlin will join Melissa at a Give Kids A Smile event to kick off Children's Dental Health Month. More to come!
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